My Audience About Hudl, Its Organizational Culture And...

Specific Purpose: To inform my audience about Hudl, its organizational culture and communication style. Introduction: So who here is a Cornhusker football fan? Well did you know that our very own football team was Hudl’s first client? In 2006, David Graff, a graduate assistant at UNL who was working with the football team at the time, saw the financial inconvenience of handing out individual DVDs and playbooks to players. With the help of two other students from UNL, Brian Kaiser and John Wirtz, they created a software to allow players and coaches to view film and playbooks online, Hudl is now a leading software company revolutionizing the way coaches and athletes practice and study their performances. Over 100,000 teams use it at all sorts of levels. Thesis: It is thanks to the foundation that the three founders built that paved the way to Hudl’s success today. First, I will talk about how Hudl’s communication style contributes to Hudl’s organization. Next, I will discuss how the friendly environment encourages employees to perform well. Finally, I will dive into Hudl’s elaborate education system. Transition: Now, I will talk about Hudl’s communication. Body: Hudl utilizes many different tools and channels of communication to keep information flowing between employees. Each team at Hudl meets biweekly in person to ensure everyone is updated and kept on the same page. I interviewed Elizabeth Cain at Hudl, a lead Quality Analyst. She is part of the community